Digital trans­for­ma­tion starts with IT

door Peter Witsenburg | 3 okt 2015 | business, cloud, cloudbroker, privat cloud, Public Cloud, solutions, UK

Rising customer expecta­tions fueled by the consu­me­ri­za­tion of IT has led to a digital arms race by companies to put the customer first by devel­o­ping new business models, re-engi­nee­ring business processes, employing social media and using analytics to increase customer enga­ge­ment and roll out perso­na­lized new products and services.